LEHI, Utah, Sept. 10, 2025 /PRNewswire/ — Amplēo, a leader in fractional finance, marketing and HR services, has acquired Avalaunch Media, a nationally recognized marketing agency best known for SEO, traditional and paid media, content and brand storytelling. Avalaunch brings a unique fractional CMO-led model, making this acquisition a major step in Amplēo’s mission to deliver full-stack, embedded marketing teams to companies across the country.
This expansion builds on Amplēo’s growing marketing division, launched in 2023, and follows its acquisition of Stage Marketing late last year. It also marks the company’s first acquisition since securing private equity funding in June 2025. Joining forces will raise the standard for SMB growth, embedding fractional leadership across marketing, finance and HR with the specialist execution to move faster and achieve better results without adding headcount.
“Smaller companies often lack the marketing talent they need to scale successfully,” said Joe Grover, Chief Growth Officer at Amplēo. “More than 80% of small businesses fail — and we believe that’s simply unacceptable. Our mission is to ensure that every company, regardless of size, can access the expertise and execution needed to survive and grow. We’re obsessed with supporting entrepreneurs, founders and operators as a true extension of their teams.”
Avalaunch Media has spent 20+ years building an award-winning, fractional agency that has served thousands of B2B, B2C and DTC clients nationwide. In the past two years, Avalaunch expanded its leadership bench with seasoned CMOs, further strengthening results for clients. Its model — pairing strategic leadership with executional depth — mirrors Amplēo’s own evolution and creates a powerful alignment. This fractional-led, agency-backed marketing solution is precisely what small and medium-sized businesses need.
“There couldn’t be a stronger combination,” said David Mink, Avalaunch’s cofounder and CEO. “Avalaunch’s roots are in execution, enhanced by fractional CMO leadership. Amplēo started with fractional CMO expertise and expanded into services. Bringing Amplēo Marketing, Stage Marketing and Avalaunch Media together creates a first-of-its-kind platform to help small and scaling companies thrive.”
As part of the acquisition, David Mink will continue leading Avalaunch Media and will assume the role of president of Amplēo Marketing. The co-founders and management team of Avalaunch Media will remain in their current leadership roles at the company.
“We’re grateful for the continued leadership of Avalaunch’s founders as we expand our marketing division,” said Lincoln Howell, CEO of Amplēo. “The foundation of Amplēo is its people, and Avalaunch’s team is a perfect cultural and strategic fit. Together, we’ll deliver the caliber of service and outcomes our clients have come to expect across all of our business units.”
Amplēo’s embedded model has long been recognized for integrating fractional leaders directly into client teams across finance, HR, marketing and other critical functions. With Avalaunch, Amplēo reinforces its brand promise: to remove barriers between growing companies and the expertise and execution they need to scale smarter, faster and with the confidence that comes with experience.
About Amplēo
Amplēo has spent more than 30 years helping small and scaling companies break through barriers to growth. Backed by private equity and trusted by over 14,000 companies nationwide, Amplēo provides seasoned operators in finance, HR and marketing, along with sales tax compliance and business valuation services. Our experts integrate directly into teams, delivering measurable impact without the cost of full-time hires. From early-stage startups to high-growth enterprises, Amplēo brings strategy through execution that scales with business. Learn more at ampleo.com.
About Avalaunch Media
For over 20 years, Avalaunch Media has helped ambitious brands break through growth barriers with embedded senior marketing leadership and full-service execution. Based in Utah and trusted by companies across the US, Avalaunch blends fractional CMO services with an agency of specialists in traditional and paid media, content, SEO, design and development. Our fractional-led, agency-backed model ensures that you get both strategic vision and tactical execution — without the overhead of building a full in-house team. For small and medium companies, Avalaunch charts the course, executes the plan and drives measurable results that move your business forward. Visit avalaunchmedia.com to learn more.
